What is a digital marketing strategy & why you need one


   Sunday 22 September 2019

  • 6.00pm - 8.00pm


   $35.74 inc GST & booking fee

About the workshop

Interactive workshop - please bring your own device

Marketing without a strategy is like driving without a road map - you’ll spend a lot of time going somewhere but chances are you won’t get where you wanted. If you want to formulate a targeted marketing ‘road map’ but don’t know how, then this workshop is for you.

This session will cover:

  • What is a marketing strategy?
  • Defining your goals
  • Who is your client?
  • What do you 'really' sell?
  • Where should you be seen?

This is an interactive workshop. You'll be working on your own business & developing your digital strategy as we go. You're encouraged to bring your own device to capture the learnings and identify the gaps.

About Tracy

Tracy Sheen

Tracy is a sought-after commentator in all areas of communications - a weekly business writer, judge for the Australian Podcast Awards and speaker around the country. After a career spanning commercial copywriting in radio and TV, retail IT and communications and her own wholesale coffee business, she founded Unusual Comms, which helps small business owners grow their business by improving the way they communicate with their clients.

An ASBAS Digital Solutions Qld workshop in partnership with the Stanthorpe & Granite Belt Chamber of Commerce and RDA Darling Downs & South West

Southern Downs Panel